BM Puerto Sagunto: A project with media impact

BM Puerto Sagunto has analysed its media impact across various media outlets from local, national and international perspectives. The report clearly demonstrates the club's importance and, as its conclusions state, we can affirm that it is the entity of any kind in the city with the greatest media impact. It is therefore an unparalleled generator of a positive brand image for the city, benefiting all public and private corporations and organisations present in the city through the values of sport and its seriousness as an institution on every front. Curiously, these intangible and difficult-to-quantify but undeniable benefits are not reflected in returns through private sponsorships.

The much-vaunted corporate social responsibility of many companies based in Camp de Morvedre almost never focuses on sport, and even less on handball. As a result, a great opportunity is being missed to accompany the city's sports organisation with the largest following on its journey to success.

There is still time. For now, these are our media strengths.

Read and judge for yourselves

Translation produced using artificial intelligence.